Guides
Clear answers before you brief a production
Definitions, cost context, and hiring notes for teams commissioning animation — written so you can decide what to make, not just which tool to open.
Definitions
What the work actually is
What is AI animation?
Definition of AI animation, how studio production works, and when to commission finished work vs use software.
Read the guideWhat is an AI animation studio?
How a managed AI animation studio differs from generators, freelancers, and self-serve tools.
Read the guideWhat is an animated explainer video?
Definition, use cases, and production phases for stakeholder-ready animated explainers.
Read the guideWhat is an animation pilot?
Proof-of-concept pilots for IP pitches, greenlight decisions, and audience tests.
Read the guideWhat is episodic animation production?
Serialized animation with continuity, delivery cadence, and managed studio pipelines.
Read the guideCosts
How to think about budget
How much does animation cost?
Industry-typical 2D and 3D animation cost bands, hidden line items, and how to scope a studio quote.
Read the guideAnimated explainer video cost
What drives explainer pricing, typical budget bands, and how to get an accurate studio quote.
Read the guideStoryboard services cost
Cost drivers, indicative bands, and how to scope boards and previs before animation.
Read the guideReady to scope a production?
If the format is clear, send a brief. We will come back with scope, timeline, and the right starting point.